What have you learned from your audience feedback?

Audience is something that is crucial to every aspect of the Media, however when you begin your media task it is something that gets brushed aside for a while due to all the excitement and the ideas that are there. But you quickly have a reality check and realise that it is essential you listen to your audience as they are the ones who in retrospect are going to be making you money by purchasing your product. So in order to get the best out of our audience we possibly couls we at first used googledocs to publish some house/pop/electro tracks that we were considoring using for our music video. It was when we recieved negative feedback from the audience that we realised it was slightly too much of a specific genre, which is why we searched again for a genre which was house/electro but with a lot more pop encoporated as it was far more popular.
something which i did find particularly frustrating was scanning Myspace for bands which were unsigned, becuase we chose a popular genre of music most artists were already signed.

We also used interviewing as a form of audience research. We went around our school with a camera filming available students after playing them the song and then asking them for their feedback on it. We also asked them that if they were to make a music video for the song how would they direct it.
Many of the students thought about themes such as colour themes and setting, and most students mention involving dance into the video as it is a dance genre song. However what was apparent from the footage was that as we only used a small sample of people who all happen to go to the same school the variety in ideas was not very large. If i was to do it again a would go and ask more people and from differing areas as this will not only give us more insiration but knowledge that we are on the right course.


I feel that for our aims that we wished to achieve we did plenty of audience research but am understanding of the fact that if it was a larger project there would have had to have been far more audience research and more often too, possibly through the course of the task as to keep in touch with the audience and to see if they are continuoisly pleased with the finished product. however it is encouraging to see that we obviously stuck to our target audicence as we have recived a great number of views on YouTube and therefore our research was definatly influential.